Electric Red

RBC Newspaper

RBC, a daily independent business newspaper, has been in print since 2006. In this time, reader habits have changed radically, and the newspaper has had to change in response. Monotonous long-reads have given way to short and diverse materials with more photos, infographics and negative space.
One of the key innovations is a dynamic front badge without the traditional massive blocks of text. The new design features both poster-style and typography-heavy front pages. The classic newspaper front page with large photographs remains available for use if it’s the best way to illustrate a given material.
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One of the redesign’s goals {1} was to create a clear, easy-to-use system of formats. Each kind of material (column, Q&A, scripts, interviews, profiles, and photo essays) has its own unique visual style.
Design
Svyat Vishnyakov
Nastya Vishnyakova
Animation
Dima Rodionov
Music
Jan Amit
Typefaces
Kazimir Text {CSTM Fonts}
Graphik {Type Today}
Award
ADC {Russia}